Chenla Playbook

The Playbook is the shared reference for how Chenla works: the expectations, rituals, and systems that help the team operate with clarity and autonomy. It is not a rulebook. It is a living map of how we collaborate, make decisions, and maintain coherence across distributed work.

• Give every team member a clear understanding of how Chenla operates.
• Provide reusable structures for communication, planning, and feedback.
• Reduce coordination overhead by making expectations explicit.
• Support autonomy: people know what “good” looks like without waiting for instructions.

• Read sections as needed; they are modular.
• When improving a process, update the relevant page (or propose changes).
• Keep the Playbook concise — remove redundancy, elevate essentials.
• Treat it as a tool for clarity, not bureaucracy.

Branding Guidance for how Chenla presents itself publicly.

• LinkedIn Banners

Communication Shared norms and expectations for how we communicate, especially in a distributed environment.

• Introductions

Remote Work

• Remote Work

People Rituals and structures that support growth, alignment, and onboarding.

• Onboarding Milestones

Performance Lightweight structures for evaluating progress without micromanagement.

• KPIs

Principles The deeper reasoning behind how we operate — the lenses that shape decisions.

• Deep Principles

Rituals Recurring practices that maintain clarity, alignment, and momentum.

• Office Transition

SOPs Operational guides and templates for consistent execution.

• Standard Operating Procedures

• Use simple, direct language.
• Keep pages short unless depth is required.
• Prefer structure over narrative.
• When unsure where something belongs, add it temporarily and we will refactor as needed.

This Playbook evolves with the company. When the system improves, the Playbook improves.